WE'RE OBSESSED WITH
YOUR GROWTH
THE JOURNEY FROM START-UP TO SCALE-UP TO ACQUISITION IS HARD. WE KNOW.
And the road is paved with great businesses that 'almost made it'.
Like you they had a brilliant idea. Like you they built a great product. Like you they got some investment. Like you they hired some good people.
But unlike you, they didn't see the need for marketing. Or thought they couldn't afford it. Tried to muddle through or do it themselves.
Which is why they couldn't say with clarity and distinction what is our purpose? Why do we exist? Why should you buy from us? Why should you invest? Why should you partner with us?
How you answer those questions is critical. It's not a luxury and it's not hard. It's marketing.
And if you think it's too expensive, or you can do it yourself, you're wrong.
In case you were wondering
Who we've worked for
Start-ups
The fresh and ambitious clients, generally post-seed and moving into Series A, where structure, clarity and branding matter. These are the ones we’ve helped grow, improve their storytelling, messaging, positioning and ensure every touchpoint projects confidence as they target Series B and beyond.
Scale-ups
These ones broke through early growth thresholds and were winning customers hand over fist. New challenges included: improving retention, entering new markets, attracting key hires, managing internal alignment, and creating the right strategic communications to scale fast as you approach Series C, IPO or acquisition.
Acquirers & Partners
Those clients who acquired start-ups and scale-ups and needed to absorb innovation without losing agility. The tech giants and financial services enterprises that needed to integrate new business units and align messaging across legacy and acquired brands while retaining trust, purpose and momentum.
Rowntree Squared is a fractional* marketing & communications agency founded by siblings Jess and Matt Rowntree, both with decades of experience leading functions for some of the world’s biggest brands across tech and fintech.
WHO WE ARE
THE ROWNTREES
Matt & Jess. Brother & sister. Marketing & comms. Dogs & cats.
While we bring different skills, strengths, experience and approaches to what we do, we are siblings after all and so share many qualities that can help boost your business. Plain-speaking, big-thinking, fast-moving, growth-minded – we don’t mess about when it comes to finding ways to improve your market position and how you best communicate it.
Find out more about us.

*WHAT'S FRACTIONAL!?
Fractional support is strategic C-suite expertise without the extra costs of someone full time. You save the money you’d usually spend on recruiting, onboarding, IT, paid holiday, sick pay, pensions, etc, and instead get instant access to leaders with years of experience (us), who will...
1. Scale with your growth
Whether you're just starting out or scaling fast, fractional support adapts to your needs.
2. Be flexible and agile
You can dial up or down based on what you need, when you need it, whether that’s raising brand awareness, connecting you to the right audiences, delivering news, or prepping for a funding round, product launch or acquisition.
3. Give you seamless strategy execution
We develop and deliver on the strategy with precision and impact, on our own, alongside your in-house marketing team or as the team develops.
In short, as fractionals, we are on it from day one.
